First, Amazon pioneered online bookstores so people can purchase books without visiting the bookstores. Then, they redefined reading by enabling people to read books without the books through the Kindle ebook reader. And if those privileged with the initial Kindle are still gaga over it, wait till they catch sight of the Kindle 2. In a nutshell, the Kindle 2 is the original Kindle with a big step further into the future of reading.
Like many other things, new-wave reading is electronic. If the e book reader is Oprah's current favorite gadget, so will it be for many of her fans. Sure enough, the Kindles have been flying off the shelves. And why not, all-in-one shopping, purchasing and immediate downloading of books online anytime anywhere in the US and you don't even need a computer for that as it's done on the reader itself.
There are several brands of electronic book readers to choose from in the market. Having that said, don't bother to look beyond the top of the pack as many of the rest are still in beta. By far the two most proven brands are the Amazon Kindle and Sony PRS. Both have generated running series and are already into their latter models. The consensus though, is Amazon with its Kindle 2 is fast drawing away from competition with Sony's flagship PRS - 700 a distant second.
If you're in the market for an e-book reader, you must act fast especially if it's a Kindle 2 you're after. Quoted delivery lead-time averaged 10 weeks during the holiday season although you can also buy Kindle 2 ex-stock on eBay but that would likely involve a price premium. People are packing away their hard copy books and they are going digital with their reading. That seems to be both fashion and function these days.
The Amazon Kindle 2 may come in an off-white color but it's really green at its core. Given that it's going to revolutionize the way people read and the scale of its impact based on the its projected sales volume, it's not difficult to imagine the number of trees that would be spared from being turned into paper for books which in turn benefits the environment and then ultimately us all, readers and non-readers alike.
Kindle 2 Reader save money too. Savvy readers would realize that Amazon subsidizes its Kindle book sales and provides free sampling of e-books so you are never mistaken about buying a book. That may be string attached to sell its electronic book reader but the bottom line makes sense at the end of the day. Even for occasional readers, this should be a no-brainer. That's on top of all the other good stuff it brings.
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